Join an upcoming technology webinar with Golf Genius

Spanning five episodes and covering a range of topics, there is sure to be something for everyone.


From golf retail to indoor golf, leagues to software ownership — there’s an episode for everybody in the new series of technology webinars with Golf Genius.

Tune in to get to grips with new digital trends and embrace continued innovation across the industry in the five-part Let’s Talk Tech series.

Episode 1 covered how to make some major upgrades to your biggest golf events and if you missed out, there are still four more episodes to come.

Episode 2: Revolutionise your custom fitting services

When: 24th October, 3pm

What: How can technology help you to extract the full value of custom fitting?

Ah, the good ol’ fashioned demo day. They’re a big revenue stream, so what happens to your profits if: You increased order-to-delivery times by 30%? You lose 10x demo clubs a year? Only 60% of your customers like the brands you stock? Golfers stop chasing your team for order updates?

In this webinar, Tom Davies, PGA (Tour Fit Golf), Rhys Long, PGA (The Belfry Hotel & Resort), Nick Stocking & James Sibbles, PGA (Golf Genius) address the elephant in the pro shop room: how can technology help you to extract the full value of custom fitting?

Register here

Episode 3: A blueprint for assessing your ownership of technology in golf

When: 6th November, 3pm

What: What’s the true value (or cost) of your club’s software technology ownership?

What’s the true value (or cost) of your club’s software technology ownership? A bit of a tongue twister, but a process that has never been more important to get right than now.

In this webinar, Jake Rhodes (Golf Genius) takes you through the full and proper process to cost-up your technology and make an informed decision. From hardware to software, support fees to implementation costs: it’s more complex than you might think.

Register here

Episode 4: The Indoor Golf League: Turning one-time players into lifelong golfers

When: 19th November, 3pm

What: Start creating measurable and repeatable business through indoor golf leagues.

Hundreds of people walk through your venue’s doors each week. But how many come back? (That you can measure?) Indoor golf leagues are popular for entertainment venues for one key reason: they guarantee repeat, measurable business for your venue – week-in, week-out.

In this webinar, James Sibbles, PGA (Golf Genius) takes you through the template ‘Indoor Golf League’; what it takes to run one and how to maximise the return for your venue. Stop the unknowns. Start creating measurable and repeatable business.

Register here

Episode 5: Making open golf your driver for more revenue

When: 5th December, 3pm

What: Practical tips, guidance and statistics on increasing revenue through open events.

What’s the value of 10 less golfers in your next open event? Well, it’s 10 lost entry fee payments for a start (£). Suppose they spend an extra £20 on F&B in the bar before and after? (££) Those gloves and balls in the shop before they tee off? (£££) What about the occasional membership enquiry too? (££££).

Open events are your shop window and a key driver of revenue for golf clubs. Let’s maximise the opportunity, together.

In this webinar, Jake Rhodes and Simon Barratt (Golf Genius) discuss the financial opportunities for golf clubs when it comes to ‘Open-Style’ golf events. They share statistics from a recent survey report on the topic and provide practical tips and guidance on increasing revenue from start-to-finish, through technology.

Register here

By GCMA Content Team

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