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The GCMA Welcomes The Scorecard Company as New Partners

16 Jul 2026

The Golf Club Management Association (GCMA) is delighted to announce…

We’re Here When You Need Us – GCMA Support

16 Jul 2026

As we reach the height of the golfing season, all…

Golf’s Tech Revolution: Unlocking the society golf opportunity

13 Jul 2026

In the latest in our series exploring golf’s technological transformation,…

The art of managing upwards – how GMs can build trust

9 Jul 2026

As we relaunch the AMP Advanced Leadership course, Richard Penley…

Finance & Accounts Becomes First Advanced Management Certificate to Sell Out Since Programme Launch

8 Jul 2026

The 2026 Advanced Management Certificate in Finance & Accounts has…

Golf’s Tech Revolution: How robotics can ease the pressure on greenkeeping teams

1 Jul 2026

In the latest in a series exploring golf’s technological transformation,…

Reading the room: The skill every manager needs

1 Jul 2026

Heather Moran explains why emotional intelligence, a key part of…

Why being a Mental Health First Aider matters to me

1 Jul 2026

Teesside Golf Club Secretary Paul Hutchinson explains his reasons for…

Eleven GCMA Members Qualify as Mental Health First Aiders

25 Jun 2026

We’re delighted to announce that eleven members have successfully completed…

Don’t Miss the Dates: Prioritise Yourself This Autumn and Winter

18 Jun 2026

As golf club managers, we spend much of our time…

GCMA Insights – Professional Development in Practice: Real-World Impact from the AMP

4 Jun 2026

In this episode of GCMA Insights on Golf Club Talk UK,…

Golf’s Tech Revolution: Is your club’s software still fit for purpose?

2 Jun 2026

In the latest in a series exploring golf’s technological transformation,…

Frilford Heath Provided the Perfect Test for GCMA National Championships

28 May 2026

The 2026 GCMA National Members Championships delivered a superb day…

Meet the Board: Chloe Boissel-Marshall

28 May 2026

The GCMA Manager of the Year 2025 discusses professional development,…

Meet the Board: Ben Driver

18 May 2026

Ben Driver hopes to bring a measured, constructive voice to…

Golf Club Managers Association Officially Becomes the Golf Club Management Association

15 May 2026

Press Release The Golf Club Managers Association has officially become…

Meet the Board: Richard Jagger

14 May 2026

The Brough GM brings leisure-sector experience and a passion for…

2026 Annual General Meeting of the Golf Club Managers Association Summary

13 May 2026

The 2026 Annual General Meeting of the Golf Club Managers…

GCMA Announces Partnership with Club Benchmarking EMEA

8 May 2026

Press Release The Golf Club Managers’ Association (GCMA) is pleased…

Golf’s Tech Revolution: Turning interest into income

6 May 2026

In the latest in a series exploring golf’s technological transformation,…

Become A Regional Mental Health First Aider

16 Apr 2026

We are pleased to share that the Association is continuing…

Meet new Regional Manager John Douglass

13 Apr 2026

Keen to strengthen an already active region, John Douglass is…

New Industry Survey Aims to Understand Golf Resourcing & Facilities

9 Apr 2026

Key bodies in the GB&I golf industry, including the GCMA…

Crown Golf Champions Manager Development with GCMA Membership Initiative

2 Apr 2026

The GCMA is proud to announce a significant step forward…

Motion to Change Association Name to be Presented at the 2026 Annual General Meeting

26 Mar 2026

Motion:That the name of the Golf Club Managers Association be…

‘AMP courses have made me a better manager’

24 Mar 2026

The Advanced Management Programme is helping to shape stronger, more…

Principles of Golf Club Management Course to Visit Royal Birkdale Following The Open

19 Mar 2026

We are delighted to announce that this year’s Principles of…

Meet New Mental Health First Aider Marc Valentine

19 Mar 2026

Marc joins our suite of existing Mental Health First Aiders…

GCMA 2026 Annual General Meeting Notice

12 Mar 2026

The 2026 Annual General Meeting of the Golf Club Managers…

The Latest From The GB&I Golf Forum – March 2026

12 Mar 2026

The GB&I Golf Forum brings together senior representatives from the…

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Allister Frost


A former Microsoft Digital Strategy leader who now inspires audiences to discover the life-enhancing benefits of having a Future Ready Mindset. As a tech pioneer, Allister gained unique insights into how to transform uncertainty into opportunity, and now loves giving others the positive mindset and simple habits needed to:

  • Stay resilient in the face of uncertainty and change
  • Spot quick win opportunities for improvement
  • And *create* a brilliant future!

 

With AI and robots coming for our jobs (hint from Allister: they won’t, if we know how…), many people are anxious about the future. But Allister asserts that we’ve nothing to fear when we leverage our human superpowers and ingenuity to thrive alongside emerging technologies. That’s why having a Future Ready Mindset is now a must-have skill to remain competitive and relevant to the people we serve, our golf club members and the local community. And the best bit: everyone can do it!

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John Steele


John Steele is a former professional athlete, sports coach, Olympic Leader and is the Executive Director of Sport at Loughborough University. He has been Chief Executive across a range of sectors. Drawing on leadership experience of nine different Olympic and Paralympic Games (including the amazing events at the Rio Games), John reflects on the lessons from this unique period in British sport and relays his fascinating views on creating high performing teams.

Indeed, inspired from PyeongChang 2018 Olympic Winter Games, by the most successful performance ever for Team GB, he has a whole host of new business and leadership insights into how this was brilliant performance was achieved and how it can translate back into your organisation.

John moved into the corporate world, before he enjoyed an outstanding career as a professional rugby player achieving international honours. After his playing career, he turned his hand to coaching and achieved the highest accolade for a British club coach by winning the European Cup with Northampton Saints. He then became Executive Director on the Saints Board during a period of unprecedented growth, and served on the England Rugby Board during the successful world cup campaign of 2003. It was no surprise that John’s talents were called upon to drive through a change and modernisation programme as CEO of the Rugby Football Union – a challenge that became controversial and ended in his departure from the post after only a year, but with his dignity and professional pride intact.

Headhunted by UK Sport, John took up post as CEO the day before London won the 2012 Olympic bid – and this promising start was sustained as he embarked on developing the UK’s high performance sport system, which he led for a six-year period of unprecedented success through the Beijing and London Olympic and Paralympic Games.

Post-London 2012, with the Olympic legacy in place and an obligation to continue inspiring a generation, John took up his post as Group Chief Executive of the Youth Sport Trust. He has also succeeded Steve Cram as Chairman of the English Institute of Sport, an organisation described as ‘the team behind the team’, which delivers a range of performance impacting solutions to over 40 Olympic and Paralympic sports and some non-Olympic sports.

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Dr Jo Salter MBE


Dr Jo Salter MBE is famed for becoming the first female fast jet pilot, having flown the Panavia Tornado ground attack aircraft during her services in the Royal Air Force. Joining the RAF aged 18, Jo has since taken Air Cadets into the skies as part of Air Experience Flights, become the Director of Global Transformative Leadership for PWC, and most recently become a Global Advisory of GenAI for PwC.

Jo has piloted flights in the Air Cadets Air Experience Flights and inspired countless budding armed service members to pioneer a male-dominated sector, having been the leader of an all-male squadron. Since leaving the military behind, Jo has established a strong business career working in roles such as Head of Technical Services for NetConnect, European Operations Manager for Automated Power Exchange and Managing Director of Saltin Ltd.

Having developed first-class expertise in leadership, analytical thinking and performing under pressure, Jo is now a highly sought-after public speaker to share stories from her time in the skies.

Jo is a passionate Trustee of The Royal Air Force Club and an Ambassador of the Global Angels charity, an organisation that gives communities around the world access to clean water, education, healthcare and encourages female and youth empowerment. Jo has also authored two books, titled Energy: 52 Ways to Fire Up Your Life and Become an Energy Angel and Energize: Spring Clean Your Mind and Body to Get Your Bounce Back Today and Every Day.

In recognition of her achievements throughout her career, Jo has also been named as one of the 50 Most Inspiring Women in the World by Harpers & Queen. She is now working as the Director of Global Transformation Leadership at PWC, after working in other roles such as Director of Risk Technology Strategy, Director Chief of Staff to Head of Technology & Investments and the Director of People & Organisations.

In 2022, Jo was invited personally by Tom Cruise to attend the premiere of Top Gun: Maverick. Most recently, Jo received an honorary doctorate of Arts from Bournemouth University.

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Colin MacLachlan


Colin Maclachlan, star of Channel Four's captivating reality TV drama SAS: Who Dares Wins and Channel 5’s ‘Secrets of the SAS’, is an operator with over 25 years of security and risk related experience who is a popular and frequent fixture on the speaking circuit.

Colin Maclachlan, celebrated for his roles on Channel Four's SAS: Who Dares Wins and Channel 5’s Secrets of the SAS, brings over three decades of expertise in security and risk management. Colin's military career began in 1989, and after serving nine years with the Royal Scots, he joined the elite 22 SAS at just 23. His time in the SAS saw him participating in numerous high-stakes operations, including the notable rescue of hostages from the West Side Boys in Sierra Leone—a mission so perilous it was dubbed Operation Certain Death.

Colin was also pivotal during the longest hostage siege on UK soil, when a hijacked Afghan plane landed in London in 2000. The standoff lasted four days with Colin as the first sniper on the scene.

After leaving the SAS, Colin exchanged insights with international forces such as Delta Force and Seal Team 6 and provided security consultancy to the Saudi Royal Family and various celebrities. His academic pursuits led him to earn a First Class MA (Hons.) in History from Edinburgh University and an M.Litt in Terrorism from St. Andrews University.

Today, Colin extends his expertise through television, books, radio, and video games. He supports numerous charities and has founded Who Dares Cares, which assists veterans and those experiencing stress. As a speaker, Colin excels in discussing Resilience, Teamwork and Leadership.

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